Freelance Advertising Creative Director
Ideas . Art Direction . Design
Francheska is unequivocally one of the most valuable creatives I have ever had the joy of working with.
She is a one-person agency, with the incredible capacity to tackle anything from a big, buzzy brand act to a half dozen clever campaign ideas with a smile and grace...
Whenever I hear she is available, I get EXCITED to see her face and watch her brilliance shine. A+++ talent!​
- Erica Boynton,
Executive Creative Director
Fran is a wildly talented art director and creative leader -
and she's also a joy to work with. She brings true enthusiasm to the team, and she excels both behind the scenes and in front of a room.
Fran is seasoned and mature, tuned into current trends, and is someone I trust to deliver outstanding work at all times.​
- Erin Wilbur,
Director of Marketing
Every now and again, you find someone that stretches and bends beyond expectation and strives to be better than good, to be great.
​
Fran is a rare talent - she is empathetic to a client's needs and business challenges, she fights for the right creative solution that will ultimately benefit the brand strategically...and she is an absolute pleasure to work with.​
- Amber Foucault,
Global Vice President
Hey, I'm Fran
Creating with purpose is my passion.
Here are some examples of work that I'm proud of, that got noticed,
and made people feel something.
Challenging a tech start-up to go against the health and wellness industry with a global brand platform so powerful Khloé Kardashian talked about it and Cosmo UK stole it.
Revitalizing a national restaurant chain with a buzz-worthy Drake meme.
Motivating people to take recreational drug safety seriously with a Fast Company World Changing Idea.
Inspiring a small town in Canada to give a SH*T about the opioid epidemic that's killing them. *Also a Fast Company World Changing Idea.
Empowering a sextech company to convince women to #stayhome during the pandemic.
Helping a french fry giant envision the most epic sharable experience.
Press+Publications
IF nobody talked about it, did it even happen?
Brands I've Touched //
FI
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RBC Ownr
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RBC Life Insurance
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RBC WestJet Mastercard
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Purpose Unlimited
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Capital One
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BMO
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EasyHome, EasyFinancial
​
NGO
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SHST - Safe Health Site Timmins
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DanceSafe.org
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The Princess Margaret Hospital
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Juvenile Diabetes Research Foundation
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Canadian Marketing Association
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Indigenous Children Eye Examination
​​​​
Food/Beverage​
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Sodastream Canada
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McCain
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Heinz
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Classico
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Welch's
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Pure Protein
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Lindt Chocolate
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Jack Astor's​
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Mama Earth Organics
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Marie Callender's, Healthy Choice, VH Sauces
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Palm Bay, Mike's Hard Lemonade, Cayman Jack
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Bull's Eye BBQ Sauce
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Parmalat Canada:
Black Diamond Cheestrings, Lactantia -
Michelob Ultra
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Budweiser, Bud Light Lime
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Kona
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NUTRL
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Cutwater
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Flora Foods:
Country Crock, I Can't Believe It's Not Butter!
SMALL BIZ
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Stone Tile
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Little Warrior Nutrition
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Victoria & Co.
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Gypsy & Caravan Found Objects
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Ohs Galloway Real Estate Group
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Balanced Food Co.
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Lil' Cruiser Cleaner
Tech
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Microsoft 365 Copilot: Researcher, Outlook, Fabric
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Uber x Madd
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Samsung
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LG
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Kobo Plus
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WOW Tech Group - Womanizer
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Cubert - FitTrack
​Fashion/Retail
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Adidas
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Sephora
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Roots
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Laura/Melanie Lyne
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Ivanhoe Cambridge:
Vaughan Mills, Cross Iron Mills, Tsawwassen Mills -
Me to We Style
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Cybex
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Home Depot
​
Government/services
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HRPA - Human Resources Professionals Association
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OLG Lotto Max & Lotto 649
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Royal Canadian Mint
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Ontario Tourism
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ON Government - Remembrance Day
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Fallsview Casino Resort
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CAA
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Environment & Climate Change Canada
​
Automotive
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Ford Motor Company
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The Lincoln Motor Company
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Land Rover
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Lexus
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Toyota
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Trade Rev
TELCO
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TekSavvy
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Eastlink
​
PHARMA
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Pfizer Canada: Advil, Robax, Centrum
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Benlysta
​
ENTERTAINMENT
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Cocomelon
​​